Just like you didn’t see 27 Dresses when it came out, begin avoiding 95% of writing that uses personal pronouns, which means almost everything online. It doesn’t matter if it’s written by someone you’ve met in real life, or in a publication you’ve read any liked before. If it’s someone who claims “my ‘I’ gives me transparency,” they are playing football and you want to be watching Nadal. Their way is not wrong, but it’s certainly not to your taste.

The whole thing is just great advice.